Does Creativity in Spa and Wellness Drive Success?
I’ve long believed that “Creativity drives success.” But these days I wonder, does it? While there’s truth to it, my experience in spa, wellness, and hospitality has proven one vital…
Why I’ve Decided to Disrupt the Hospitality, Spa and Wellness Industry
For more than three decades, I’ve watched the spa and wellness industry evolve — sometimes forward, sometimes in circles. I’ve led hotel teams, opened spas across continents, and walked more…
Who’s Really Leading the Spa and Wellness Arena in Australasia?
As I read the numbers, I couldn’t help but really wonder. Who is really leading the impressive numbers being spruiked? Grand View Research forecasts the Australian wellness market to reach…

